Pursue60-90 Days

End-to-End Market Entry Renewal - Phase 3

ID: 8515394-50

Potential Value

$2,500,000

Deal Value

$2,500,000

Stated Probability

70%

Days in Pipeline

152

Client & Account

Client

Emerald Strategic Worldwide

City

Dallas

Region

USLI

Sub-Sector

FED

Service Classification

Service Line

Consulting

Field of Play

Cybersecurity

Opportunity Sub-SL

Cybersecurity

Competency

Cyber Implementation

Global Service Code

Policy Development (47968)

People & Dates

Partner

Rodriguez Danielle

Pursuit Leader

Larsen Carolyn

Open Date

Dec 12, 2025

Anticipated Win Date

Jun 12, 2026

Close Date

N/A

Details

Description

End-to-End Market Entry Renewal - Phase 3

Triage & Expected Value

Triage Model: P(Pursue)

Predicts likelihood of pursuit vs. decline

P(Pursue)

45.9%

Expected Value (EV = P(Pursue) × P(Win) × Value)

$1,054,436

Key Triage Drivers

Renewal pursuit
+0.601
Work type
+0.588
Service sub-line track record
-0.450

Win Probability Models

P(Pursue)

45.9%

Model A: Planning

92.0%

Model B: Early Signal

51.3%

Stated Probability

70%

Model A: Planning

Includes deal age and timeline factors. Best for active pipeline management.

Win Probability

92.0%

Key Drivers

Brand new pursuit (vs renewal)
+1.666
Lead sales credit %
-0.916
Market segment
-0.466

Plain English

The model a: planning estimates a high probability of winning (92%). Factors working in favor: brand new pursuit (vs renewal). Factors working against: lead sales credit %, market segment.

Model B: Early Signal

Excludes timeline factors. Better for early-stage assessment.

Win Probability

51.3%

Key Drivers

Brand new pursuit (vs renewal)
+1.000
Renewal pursuit
+0.598
Service sub-line track record
-0.442

Plain English

The model b: early signal estimates a moderate probability of winning (51%). Factors working in favor: brand new pursuit (vs renewal), renewal pursuit. Factors working against: service sub-line track record.