PursuePast Due

Strategic Customer Experience Pilot - Phase 3

ID: 3049297-40

Potential Value

$2,696,000

Deal Value

$0

Stated Probability

70%

Days in Pipeline

384

Client & Account

Client

Terra Systems

City

Washington

Region

USLI

Sub-Sector

SLED

Service Classification

Service Line

Consulting

Field of Play

Cybersecurity

Opportunity Sub-SL

Cybersecurity

Competency

Cyber Operations

Global Service Code

Supply Chain Optimization (60586)

People & Dates

Partner

Cook Akira

Pursuit Leader

Henderson Feng

Open Date

Apr 24, 2025

Anticipated Win Date

Mar 31, 2026

Close Date

N/A

Details

Description

Strategic Customer Experience Pilot - Phase 3

Triage & Expected Value

Triage Model: P(Pursue)

Predicts likelihood of pursuit vs. decline

P(Pursue)

78.2%

Expected Value (EV = P(Pursue) × P(Win) × Value)

$1,880,035

Key Triage Drivers

Work type
+0.767
Deal size vs service line median
+0.334
Service sub-line track record
-0.320

Win Probability Models

P(Pursue)

78.2%

Model A: Planning

89.1%

Model B: Early Signal

36.0%

Stated Probability

70%

Model A: Planning

Includes deal age and timeline factors. Best for active pipeline management.

Win Probability

89.1%

Key Drivers

Brand new pursuit (vs renewal)
+1.521
Lead sales credit %
-0.948
Deal size
-0.610

Plain English

The model a: planning estimates a high probability of winning (89%). Factors working in favor: brand new pursuit (vs renewal). Factors working against: lead sales credit %, deal size.

Model B: Early Signal

Excludes timeline factors. Better for early-stage assessment.

Win Probability

36.0%

Key Drivers

Brand new pursuit (vs renewal)
+0.908
Service sub-line track record
-0.733
Deal size
-0.711

Plain English

The model b: early signal estimates a low probability of winning (36%). Factors working in favor: brand new pursuit (vs renewal). Factors working against: service sub-line track record, deal size.